A social media editor at a desk with vertical screens showing short video posts, colleagues walking behind him

AI social deskD-05

Muse

Every channel. One desk.

AI social-media management: plan, generate, schedule and optimise content across every channel.

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Muse is the social desk OMN runs for its own platforms, offered to brands, agencies and creators: AI drafts, people decide, everything goes out on time.

Plan a month in one calendar, generate drafts in every language, schedule them per channel and let Muse learn from the results. Drafts pass an approval step before they are scheduled.

For
Brands · Agencies · Creators
Channels
Instagram · TikTok · YouTube · LinkedIn · X
Drafts
AI-generated, approved by people
Languages
Every language

Muse · The calendar

A month of posts, one view.

Drafts, approvals and scheduled posts across every channel. Example only.

Week 41Mon 5Tue 6Wed 7Thu 8Fri 9Sat 10Sun 11InstagramPostedSched. 18:30AI draftTikTokPostedAI draftSched. 20:00YouTubeSched. 17:00AI draftLinkedInPostedApprovedXPostedPostedAI draftSched. 09:00
Muse suggestsAI

Post Thursday's clip on TikTok at 18:30 local time in each market. Clips from this series hold attention longer after 18:00.

Draft · waiting for approval

Example · sample plan

How Muse works

Plan. Generate. Approve. Optimise.

  1. 01Plan

    One calendar across every channel and market.

  2. 02Generate

    AI drafts posts, captions and cuts in every language.

  3. 03Approve

    People edit and approve before anything is scheduled.

  4. 04Optimise

    Timing and formats tuned by the results.

Why Muse

The speed of AI, the judgement of an editor.

iOne calendarEvery channel and market in one view.
iiAI draftsPosts, captions and cuts, ready to edit.
iiiEvery languageDrafts for each market in its own language.
ivApproval flowNothing is scheduled without a decision.
vPer-channel schedulingThe right format at the right time.
viResults that teachWhat worked shapes the next plan.

Works with

↳All platforms

Clipping network

Swarm

Verified clippers turn content into short-form video

Promotions

Surge

Paid and organic promotion, managed as one campaign

Publishing engine · v2.8

Logos

The publishing engine: localise, schedule, attribute, disclose

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